Sport Rider is a powersports dealership located in Altoona, Wisconsin. We specialize in new & used powersports sales, service & parts. We have a finance department located on site to help with all your powersports purchasing needs. Currently we have a large selection of inventory including ATVs, utility vehicles, motorcycles, snowmobiles & even pick up trucks. Stop by our WI dealership to see our inventory or talk to an experienced member of our staff.